Abstract
Objectives: To create explanatory models of 3 undergraduate drinking practices based on sex-specific norms. Methods: An electronic, student survey at one Midwestern university produced a representative sample of college students. Results: Multivariate analyses indicated that close- friend norms were the best predictors of drinking frequency, quantity, and drunkenness. With one exception, typical student (or distal) norms had no significant relationship to drinking. Opposite-sex norms had associations with drinking above and beyond that explained by same-sex norms. Conclusions: The findings challenge the current application of the popular social norms approach that relies on distal drinking norms to provide normative feedback.
Original language | English |
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Pages (from-to) | 342-351 |
Number of pages | 10 |
Journal | American Journal of Health Behavior |
Volume | 29 |
Issue number | 4 |
DOIs | |
State | Published - 2005 |
Keywords
- Alcohol
- College drinking
- Drinking norms