Persuasive messages

P. Gore, S. Madhavan, D. Curry, G. McClurg, M. Castiglia, S. A. Rosenbluth, R. A. Smego

Research output: Contribution to journalReview article

Original languageEnglish
Pages (from-to)33-43
Number of pages11
JournalMarketing health services
Volume18
Issue number4
StatePublished - 1 Jan 1998

Cite this

Gore, P., Madhavan, S., Curry, D., McClurg, G., Castiglia, M., Rosenbluth, S. A., & Smego, R. A. (1998). Persuasive messages. Marketing health services, 18(4), 33-43.